Colorado Children’s Campaign

The Colorado Children’s Campaign is a nonprofit, nonpartisan advocacy organization committed since 1985 to realizing every chance for every child in Colorado. As an organization focused on early childhood, child health, and K-12 education, the Colorado Children’s Campaign produces a ton of content. This includes their blog, newsletter, action alerts, capitol updates, and their annual Kids Count in Colorado report.

With such a wide assortment of published data, resources, and other content, the Colorado Children’s Campaign needed a website that keeps everything organized, as well as easy to search, sort, and filter through. We gave them everything they asked for and more. The end result is a website that:

• Clearly communicates the Colorado Children’s Campaign mission and effectively positions the Colorado Children’s Campaign brand.
• Looks good on a variety of screen sizes, from smartphones to tablets to desktop devices.
• Delivers data, research, and other content in the most engaging, user-friendly and intuitive manner possible.
• Incorporates conversion-focused design principles to motivate desired user actions.
• Includes plenty of social media integration to facilitate social sharing of data, research, and other content.
• Is not only user-friendly for front-end users, but also for back-end staff members who need to make updates and post content.
• Is optimized for popular search terms related to the Colorado Children’s Campaign brand, child welfare in Colorado, and the child welfare space as a whole.
• Is accessible by users with disabilities, and includes important content in both English and Spanish.